Crypto winter freezes sports sponsorships for digital asset firms By Cointelegraph

The longer the crypto market stays in bearish territory, the more marketing deals with American sports teams are being taken off the table as crypto firms tighten their belts.

Crypto exchange FTX has been rethinking its marketing plan to plaster its name and logo across Los Angeles Angels jerseys, according to a Monday report from the NY Post. The dramatic market downturn is likely to blame for the retractions.