Visa launches immersion program to help creators build their business with NFTs By Cointelegraph

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© Reuters.

Visa (NYSE:) announced the official launch of the Visa Creator Program, a one-year product strategy and mentorship program for entrepreneurs working in art, music, fashion and film who seek to accelerate their small business through nonfungible tokens, or NFTs. According to Visa, the goal of the Creator Program is to bring together a global cohort of digital creators and empower them via education of blockchain technology and NFT commerce.

Originally announced in October, 2021, the program’s first Visa Creator is Micah Johnson, creator of the Aku World NFT community. Johnson is a former professional baseball player who retired after multiple injuries to become a visual artist in 2018. The NFT character Aku is a young Black astronaut who has grown to ink his own film and TV deal and is considered the the first NFT art piece to digitally travel to the International Space Station.