Comic-Con guru says storytelling is the key component for successful NFT projects By Cointelegraph

NFT Steez, a new weekly Cointelegraph podcast exploring nonfungible tokens and Web3 projects, spoke to Comic-Con legend Gareb Shamus about how he has used storytelling to build engagement and a “maker world” that grows and strengthens communities.

What started off as a newsletter about comics — Shamus’ passion project — ultimately became known to the world as Wizard magazine. According to Shamus, Wizard was an outlet where he could “create a voice” and share with his friends the things he had discovered that excited him.