UBS maintains buy on Mattel stock with $26 PT amid content strategy By Investing.com

On Wednesday, UBS reaffirmed its Buy rating and $26.00 price target for Mattel Inc . (NASDAQ: NASDAQ:), highlighting the toy company’s evolving strategy in content investment. Mattel is reportedly shifting towards a more aggressive stance in leveraging its well-known franchises, exploring opportunities in both small and large-scale film productions, television shows, and digital ventures.

The company aims to capture a larger portion of the market with its established brands, suggesting that the full potential of its content and intellectual property (IP) portfolio has yet to be realized. Mattel’s management believes they are in the early stages of transforming into a more IP-centric business. This direction was emphasized during the latest analyst day, where Mattel underscored the importance of ramping up entertainment investments as part of its fundamental strategy.

Mattel has outlined several priorities for the use of its free cash flow (FCF), including reinvestment in core capabilities and manufacturing capacity expansion, maintaining an investment-grade credit rating with a debt to adjusted EBITDA ratio target of 2.0 to 2.5 times, pursuing growth through mergers and acquisitions (M&A), and executing share buybacks.

Investors have shown interest in Mattel’s asset-light approach to its entertainment strategy, particularly in how the company will manage its capital if it opts to grow through M&A. The company’s financial position appears stable, with no debt maturities expected until after 2026, which supports its strategic investment plans.

InvestingPro Insights

As Mattel Inc. (NASDAQ: MAT) continues to pivot towards a more IP-centric business model, its stock metrics present a mixed picture that investors may wish to consider. The company’s current market capitalization stands at $7.17 billion, reflecting investor confidence in its brand and strategy. According to InvestingPro data, Mattel is trading at a P/E ratio of 33.53, which indicates a high earnings multiple that could suggest the stock’s growth expectations are priced in. However, when looking at the adjusted P/E ratio for the last twelve months as of Q4 2023, the figure softens to 26.73, providing a slightly different valuation perspective.

From a profitability standpoint, Mattel has been successful over the last twelve months, as evidenced by a gross profit margin of 47.46%. This robust margin is a testament to the company’s ability to maintain profitability despite the competitive landscape of the toy industry. One of the InvestingPro Tips points out that analysts predict the company will be profitable this year, which aligns with the company’s positive operating income margin of 11.75% in the same period.

Regarding the stock’s behavior, Mattel is noted to generally trade with low price volatility, which could be attractive to investors seeking stability in their portfolio. Additionally, the company’s liquid assets exceed its short-term obligations, suggesting a solid financial footing for upcoming investments and growth initiatives. For those interested in more in-depth analysis, there are an additional 6 InvestingPro Tips available at InvestingPro, which can be accessed with the coupon code PRONEWS24 for an additional 10% off a yearly or biyearly Pro and Pro+ subscription.

Finally, it’s worth noting that Mattel does not pay a dividend to shareholders, which may be a factor for income-focused investors to consider. However, this allows the company to potentially reinvest more into its core capabilities, M&A, and other strategic initiatives as outlined in their financial priorities. With the next earnings date set for April 24, 2024, stakeholders will be keen to see how the company’s content investment strategy continues to evolve and drive financial performance.

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